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innovations for lasting quality

Markets change rapidly. There are many ideas – but only a few become robust solutions that fit into the everyday life of teams and survive in operation: new digital services, improved processes, organisation-wide collaboration or meaningful AI integration. trendig stands for digital quality and digital resilience throughout the entire software life cycle. This is exactly where we start with innovation: pragmatic, user-centred and in such a way that results work sustainably.

We help you to identify drivers, goals and risks associated with new projects – and to turn assumptions into testable hypotheses. Together, we develop concepts that bring together customer value, technological reality and teamwork: user-centric design with a clear focus on feasibility, maintainability, security and sustainable quality.

To ensure that innovation does not get stuck, we strengthen your team processes and collaboration: clear decision-making paths, shared goals, clean interfaces between product, design, development and quality assurance. This creates momentum – without technical debt as follow-up costs and with a basis for continuous improvement.

A particular focus is on AI integration into processes and teams: we integrate AI not only as a tool, but as a structural element in work processes, roles, responsibilities and quality criteria – right up to collaboration with AI as a ‘team member’. This includes governance, prompt and knowledge structures, human-in-the-loop, quality assurance and operability.

For focused problem and solution phases, we use proven formats such as (Google) design/product sprints, discovery workshops, prototyping and experiment design – always with the aim of learning quickly, validating early and then robustly transferring to delivery, testing, operation and further development.

Let us know where or how we can support you

Google Design Sprints as a framework for digital product development

In order to create and test valuable solutions in a short time, we perform Product Design Sprints. Using this Google Ventures framework we work with a multi-disciplinary team that fully dedicates itself to the sprint for four days. That way we can address critical business questions through rapid prototyping and may get instant user feedback. Sprints help us to reach clearly defined goals and deliverables and gain key learning insights. The process helps to spark innovation, encourage user-centered thinking, align your team under a shared vision and get you to implement solutions or launch new products faster.

Understand

  • who are the users
  • what are their needs
  • whats is the context
  • competitor review
  • formulate strategy

diverge

  • envision
  • develop lots of solutions
  • ideate

decide

  • choose the best idea
  • storyboard the idea

prototype

  • build something quick and dirty to show to users
  • Focus on usabillity not making it beautiful
innovation design sprint step 5 – Validate

validate

  • show the prototype to real users outside the organisation
  • learn what doesn´t work

our innovations set trends

None

inhouse workshop – your own sprint

You and your team face a challenge. You want to design and implement a solution that inspires everyone. Especially your customers. And you have to convince the company that your idea is worth the money to be invested. If this sounds familiar to you and your planning is like circling around a diffuse question, then the Design Sprint is just the thing for you. 4 days, 5 phases, 5 colleagues - and finally a hands-on prototype that you have tested on potential customers. After 4 days, the Design Sprint will provide you with the basis for deciding whether to implement your solution or to change a few crucial settings. We look forward to putting this into practice with you: We - this is a team of 4 trendy specialists: 2 Sprint Masters, 1 UX-Designer, 1 Engineer. Let’s bring your idea to skyrocket!

Contact us

training course – the sprint process

What we can do, you can do. And we will show you how: In our 2-day Design Sprint Master Workshop we make you fit to transform ideas quickly into testable prototypes. We let you experience the whole sprint process along a real practical example and explain the individual sprint stages step by step. You will then be able to better assess when and for what purpose a Design Sprint can be used, which preparations are necessary for the team and where you can get additional information for your first Design Sprint to refine your technique even after our course. Afterwards, you will know all the necessary steps of a design sprint and you will be able to do them yourself in your company. No special pre-knowledge is required. Practically anyone looking for innovations and improvements with their team and in their company can apply this method.

come to us or ask us to come!
Book cover of the design-sprint-handbook by josediaz and jana noack

German language Desing Sprint Manual incl. detailled time-tables

The Design Sprint manual is available since May 2019 in German (“Das Design Sprint Handbuch”). Jana Noack and José Díaz have written a companion and reference book, so that everyone with it on the table can perform a Design Sprint.

order your copy now!

Contact Persons

josé díaz

founder & innovationist +49 30 747628-0

jana noack

COO & communication architect +49 30 747628-0